Leaders are the problem

Do you know if you are the problem or the solution?

The difference between your company thriving and merely surviving often comes down to one crucial factor—leadership. It’s a realization that many executives and managers come to at some point, understanding that leadership isn’t just about overseeing operations or hitting targets. It’s about fostering a culture where talent can flourish, people feel empowered, and innovation thrives.

This journey toward creative leadership begins with a simple yet powerful question: How do we align our leadership approach to maximize the potential of our people?

At the heart of this approach is the CREATIVE® Leadership model—an insightful framework highlighting the essential traits for effective leadership: Communication, Resilience, Empowerment, Adaptability, Team Building, Integrity, Visionary thinking, and Emotional Intelligence. These qualities are not just theoretical but practical tools that leaders can leverage to shape a more engaged, productive, and innovative workforce.

Let’s break down why these traits matter and how they can transform your leadership style:

1. Communication: This is the bedrock of leadership. It’s about sharing ideas and fostering a space where diverse perspectives thrive. When people feel heard, they are more engaged and innovative. Leaders must articulate a clear vision and, just as importantly, listen actively to those around them.

2. Resilience: Setbacks are inevitable. As leaders, how we respond defines the culture of our teams. Resilience is about seeing challenges not as roadblocks but as opportunities for growth. Leaders who embrace this mindset inspire their teams to do the same.

3. Empowerment: Great leaders don’t just delegate—they empower. They trust their teams to take ownership and encourage creativity. When people feel empowered, they’re more motivated and committed to achieving their goals 

4. Adaptability: Change is the only constant; leaders must be ready to pivot when necessary. Adaptability means being attuned to shifts in the market, industry trends, and internal dynamics and adjusting strategies accordingly.

5. Team Building: High-performing teams are built on mutual respect and collaboration. Bringing together diverse talents creates a synergy that drives success. Team building is about fostering relationships that transcend departmental silos.

6. Integrity: This is the moral compass guiding every decision. Leaders with integrity earn trust and respect, creating an environment where people feel safe taking risks and innovating. Integrity is about being consistent and transparent in your actions.

7. Visionary: A leader without vision is like a ship without a rudder. Visionary leaders provide a clear direction, inspiring their teams to achieve a shared purpose. It’s about creating a compelling narrative that makes people feel part of something bigger.

8. Emotional Intelligence: Understanding and managing emotions—both yours and those of your team—is critical for building strong relationships. It allows leaders to navigate conflicts, foster positive interactions, and create a supportive work environment.

Embracing the CREATIVE® Leadership model is not just about checking off a list of qualities. It’s about fundamentally changing the way you engage with your team. It means leading with empathy, listening intently, and adapting to your team's needs. When leaders embody these traits, something remarkable happens: Teams become more engaged, innovative, and willing to step up and own their roles.

The journey to becoming a more creative leader isn’t always easy. It requires self-reflection, a willingness to adapt, and the courage to step out of your comfort zone. But the rewards are well worth the effort—an organization where people feel valued, innovation thrives, and success is shared.

So, if you’re looking to unlock the potential within your team, ask yourself: Are you ready to embrace a leadership style that empowers and inspires? Are you prepared to lead with the creativity and adaptability that today’s challenges demand? Because the future of your organization might depend on it.


About the Author

Jeff Lupinacci spent the last 25 years at some of the world's best-known companies, such as Intel Corporation and Kimberly-Clark. His career spans key executive roles such as Chief Learning Officer, Chief Talent Officer, and Chief Integration Officer. After a successful corporate career, Jeff turned his focus to his true passion—serving the overworked and under-resourced HR profession.

Beyond his corporate success, Jeff is a sought-after speaker and thought leader, with his insights featured in leading publications such as CFO Europe, Nikkei Business Magazine, and Baylor Business Review. In addition to his business leadership, Jeff is an adjunct professor at Baylor University, where he teaches Human Capital Management for the Executive MBA program and leads the HR Strategy and Analytics capstone for undergraduates.

Jeff is the best-selling author of The Talent Advantage: A CEO’s Journey to Discover the Value of Talent. He lives in Dallas, Texas, with his wife and two doodles.


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